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Thursday, March 29, 2012

Promotion & Events Manager - FMCG Job in Kenya

Position:Promotion & Events Manager - FMCG

Reports to:Marketing Manager - East Africa

Company Profile:

Our client is a worldwide co-leader in the global spirits and wine industry.

The company is primarily focused on premium spirits (the high-margin segment of the industry), and has leading premium brands in all key spirits categories.

The company seeks to establish itself in East, Central and sub-Saharan Africa with its head office  Kenya (Nairobi).

Main Purpose of the Job:

The Promotion and Events Manager is responsible for organising, facilitating and attending On & Off trade promotions, liaising with the warehouse with regards to POS, all marketing administration as well as liaison (link) between Sales Department & Marketing Department, as well as Finance Department with regard to processing of payments for all marketing related invoices.

Key Responsibilities:

  • Liaison with Marketing Manager & Sales reps regarding promotions
  • Planning, co-ordinating and attending promotional activities
  • Meeting with clients to discuss upcoming events, proposals and follow up
  • Visit key customers in order to plan for promotional activity and confirm details and requests prior to every promotion
  • Booking of promoters through agencies/ booking private promoters
  • Recruitment of promotional staff in line with the image of the brand and target market
  • Providing product knowledge and training for promotional staff
  • Communication with sales representatives and venue management – send through any relevant opportunities to the Marketing Department
  • Arranging pre-promotion branding and merchandising
  • Compiling, ordering, collecting and delivery of purchased items for our promotions and events
  • Occasional collection and drop off of promotional items
  • Purchasing, preparing and organising delivery of hampers
  • Preparation of POS items for all wet tastings
  • Attend promotions and ensure that promotions are being run according to the agreed mechanics and that promotional people are prepared
  • Effectively manage the promotional resources and measure the return on investment for every promotion
  • Downloading and organising of photos for promotions and displays in outlets
  • Collect promotion & event feedback forms and photos from sales staff who attended events you could not
  • Provide the Marketing Manager with a report post every promotion & event
  • Submit a “Promotions planned” calendar weekly – this needs to show all promotions planned for the following two weeks.
Regional Marketing
  • Report on regional opposition activity
  • Identifying regional events and opportunities
  • Handling proposals from venues – reviewing and organising for approval from the Marketing department
  • Preparation of required marketing information requested by Head Office
  • Monthly Marketing reports.
Warehouse control of warehouse
  • Liaise with on consumption merchandiser and check weekly stock on hand report.
  • Monthly stocks take for warehouse.
  • Manage high value POS quality control. (Branding sign out/sign in procedure)
  • Ensure monthly stock take is captured on Compact (internal computer system) of PHO2 warehouse
  • Liaise with the Marketing managers for promotional support required
  • Supervision of the stock room Controller/merchandiser
General Administration and Budget Management
  • Budget ledger – record Purchase Order and Goods Received Note details and update regional budget ledger as and when expenditure occurs
  • Organising payments of promotions – from the initial approval and Purchase Order through to Goods Received and follow up on payments, reconciliation of promotional payments and banking
  • Processing of promotional r requisitions and arranging for the collection of these requisitions
  • Coding of invoices, organising for approval and sending through to the Creditors department as per Invoice Procedure.
  • Correspondence (by fax or email) and the preparation and distribution of documents where necessary
  • Routine administrative duties and filing
  • Month end accruals
Job Competencies (Knowledge, Skills and Experience)
  • Excellent planning and organizing skills and the ability to meet deadlines
  • Strong communication and interpersonal skills
  • Strong IT skills (Microsoft Word – basic level, Excel and Power point – advanced level, Outlook, Compact (Internal programme)
  • Ability to work under pressure
  • Degree – Public Relations & Communications or Marketing
  • 5 years of experience in the FMCG Environment.
To apply for this position send your CV to quoting the position in the subject line and preferred location.

Kindly also mention your current/ last salary and benefits.

Only shortlisted candidates will be contacted

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