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Thursday, March 16, 2017
Business Intelligence Officer Job in Nairobi, Kenya
Business Intelligence Officer
Our client, designs, locally manufactures, and distributes aspirational high quality fuel-efficient cooking products that save lives and forests in Kenya. They are seeking to recruit a Business Intelligence Officer
Duties and Responsibilities
Monitor marketing activities: Work with the marketing manager in monitoring above-the-line and below-the-line marketing activities. These are advertising, instore promotions, merchandising etc.
Manage product tracking and consumer engagement database, including troubleshooting issues and building new functionality
Analyse data and prepare reports from marketing activities, sales registrations, and SMS and phone based surveys
Monitor sales data and advising sales and marketing team weekly on trends
Understand the Kenyan media landscape (market share, demographics, etc.) and communicate trends and current events to management.
Monitor, analyse and optimise ROI of marketing campaigns.
Help create and tracking sales and marketing KPIs systematically and in a variety of ways
Communicate sales and marketing data to staff
Quickly and flexibly create solutions for obtaining, sharing, and displaying data
Help implement and monitor CRM software for use by sales staff Aid in monetisation and finding novel uses for data
Qualification and Experience
Bachelor’s degree in Sales and Marketing or any other related field.