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Thursday, March 30, 2017

Marketing Manager – Nairobi Online Food Ordering Platform

Duma Works is recruiting a Marketing Manager for our client in Nairobi.
The job holder will be responsible for running marketing initiatives for a leading online food ordering platform.
Responsibilities
Marketing
  • Create and manage marketing communications activities designed to generate brand awareness, reinforce brand identity and drive demand in order to accomplish country targets.
  • Coordinate media relations outreach activities including preparation and editing of media materials such as press releases and fact sheets and archive and analyze company’s coverage in the media.
  • Handle day-to-day social media management and manage all company’s online and offline campaigns with clear analytic structures in place.
  • Participate in relevant discussion across communities, social networks & blogs.
  • Improve marketing messaging, user experience and other aspects of the company’s website in conjunction with our web developer.
  • Help design and coordinate company’s creative events that build the company’s brand in the market and drive customer and partner demand.
  • Create engaging blog entries and contribute to other blogs as a guest writer.
  • Write copy for marketing materials and customize materials for specific events/campaigns.
  • Create and execute on a country-level marketing plan that includes a monthly marketing calendar and budget.
  • Prepare monthly, quarterly and annual marketing reports.
PR and Communication
  • Devise press strategies and provide communications guidance related to company’s brand.
  • Develop and maintain close, productive relationships with journalists, key partners and influencers in the entrepreneurship ecosystem.
  • Distribute press releases to a database of relevant local journalists and bloggers.
  • Represent the company at events and strategically position the company for brand visibility.
  • Record and edit promotional videos and generate photography of entrepreneurs and the organization’s core activities.
Requirements
  • Degree/Masters in Marketing or business related discipline
  • Minimum of 2 years’ experience in marketing
  • Digital marketing experience
  • Experience managing multiple accounts
  • Proven experience in customer and market research
  • Relevant product and industry knowledge
Apply
Cover Letter and detailed CV are to be sent by email to apply@jobs.dumaworks.com marking the subject as “2710”, Your Full name &  Phone number e.g. 2710 Barack Obama, +2547xxxxxxxx. If you don’t follow these instructions, your application will not go through.
Deadline for receiving applications: 5th April 2017
N.B.* You will receive a confirmation email and an alert to take a basic screening test over SMS or online. The email with the test may not arrive immediately. Please be patient. The email/SMS test will typically be 5-8 questions to help us understand your background. Regular SMS rates apply to the test. If you have any issues with the process, please reach out to +254702093793.
If you apply and don’t meet these minimum qualifications, we won’t be able to forward your application to the employer.

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